Ecommerce development is not just putting products online: it means building a shop that people can find, that works well on a phone and that you can run yourself every day. I take care of custom ecommerce development for businesses, artisans and companies, usually with WooCommerce on WordPress.
What ecommerce development includes
- Catalogue: categories, variants such as sizes and colours, photos, clear product pages and prices.
- Payments: cards, PayPal and the other methods your customers need.
- Shipping and collection: zones, costs, free shipping above a threshold, in-store pickup.
- Order management: notifications, order statuses, emails to customers, stock.
- A shop in several languages if you also sell abroad.
- Speed and search ranking: light pages, product pages optimised for Google, structured data.
How I work on your ecommerce development
- Analysis. I find out what you sell, to whom, and how you work today: orders, stock, shipping.
- Plan. Shop structure, main pages and the checkout path, as short as possible.
- Development on a test copy. You see the shop before it goes live and try it with test orders.
- Going live and training. I show you how to add products, manage orders and run promotions.
After going live
An online shop needs looking after: updates, new promotions, seasonal products, small changes. With the PDC Assistant maintenance subscription you ask for changes when you need them, even from WhatsApp, and the shop stays up to date and secure. Before every update I save a copy of the database and afterwards I check that everything works.
Why work with a freelancer
I am a freelance developer based in Italy and I work remotely with clients in Italy and abroad. You always talk to the person who builds the shop, from the first call to the updates after launch.
Frequently asked questions
Can I manage the products myself?
Yes: at handover I show you how to add products, change prices and manage orders. For the more technical things, I am there.
I already have a website: do I need to rebuild it?
Not always. If your site runs on WordPress, the shop can often be added to what you already have. We look at it together, starting from a check of the site.
How much does ecommerce development cost?
It depends on how many products you have, how you ship and which integrations you need, for example with your management software. After a first conversation I give you a clear quote.
Thinking about ecommerce development for your business? Tell me what you sell: I will reply with a first idea of the way forward.

